Pukka Juice e-liquid is a well-established British e-liquid brand with a strong following for its bold, juicy fruit flavours and refreshing blends. Focusing mainly on vibrant fruit blends with the occasional icy twist, it delivers a clean, well-balanced taste that many vapers find satisfying rather than overly artificial or candy-sweet. Its main 100ml shortfills come in a 70VG/30PG ratio, providing a smooth throat hit with good vapour production, making them ideal for sub-ohm tanks and direct-to-lung setups. These are 0mg shortfills with space for nicotine shots, allowing users to mix them to 3mg or 6mg, depending on their preference.
Alongside the popular 100ml range, Pukka Juice also offers a practical 50/50 10ml shortfill pack of 10, which is ideal for pod users and mouth-to-lung vapers who want a balanced PG/VG mix with quicker wicking and a stronger throat hit. Because the flavours are strong and consistent, these liquids sell steadily year-round. Fruit lovers in particular keep returning for the same favourites, making Pukka Juice a reliable performer on the shelf next to other big UK shortfill brands. Whether customers are stepping up from disposable vape alternatives or simply looking for great value in larger bottles, Pukka Juice gives them solid everyday options without any fuss.
Specifications
Bottle Size — 100ml shortfill (80ml e-liquid + space for nicotine shots)
Nicotine Strength — 0mg base (add nic shots for 3mg or 6mg)
VG/PG Ratio — 70VG/30PG for the 100ml range – smooth with good cloud production
50/50 Range — Balanced 50VG/50PG in 10ml shortfills (sold in packs of 10)
Compliance — Fully TPD registered, child-resistant caps, UK-compliant labelling
Features
Flavour Quality — Bold, juicy fruit profiles with clean, refreshing finishes – no artificial aftertaste.
Versatile — The 70VG shortfills work brilliantly in sub-ohm tanks and DTL setups (40W+). The 50/50 range suits MTL pods and lower-wattage kits.
Great Value — 100ml bottles offer excellent puffs-per-pound compared to smaller bottles or disposable vape alternatives.
Quick Seller — Popular fruit and ice flavours move fast, especially with repeat customers.
Easy to Stock — Available in singles or trade packs with solid wholesale margins.
Flavours
Pukka Juice specialises in vibrant fruit and menthol blends. Popular lines include:
Products
Where to Use
Wholesale Pukka Juice e-liquid is best suited for sub-ohm tanks and direct-to-lung setups where you can run them at 40 to 70 watts. The 70VG mix gives a decent amount of cloud and really brings out the bold fruit flavours without feeling too heavy or gunky on the coils when used properly. They perform particularly well in larger tanks like the GeekVape Zeus, Voopoo TP, or similar mesh coil setups that can handle thicker liquids. If you enjoy cloud chasing or want a smooth all-day vape with a strong, juicy taste, these 100ml shortfills are a solid choice.
The 50/50 10ml shortfill packs, on the other hand, are made for mouth-to-lung pod kits and lower-powered devices. They wick quickly, give a satisfying throat hit, and work nicely in most pod systems without causing flooding or dry hits. Whether you're using a basic pod kit for commuting or just prefer a tighter draw with more flavour punch at lower wattages, the 50/50 range from Pukka Juice is handy and reliable. Overall, this dual range makes Pukka Juice suitable for both newer vapers moving on from disposable vape alternatives and more experienced users who want different options depending on the device they're using that day.
How to Use
Getting the most out of Wholesale Pukka Juice e-liquid is straightforward once you’ve done it a couple of times. Start by giving the 100ml bottle a really good shake for a minute or so – the thicker VG can sometimes settle, so this helps everything mix properly. If you’re adding nicotine, unscrew the cap, pour in one or two 10ml nic shots depending on whether you want 3mg or 6mg strength, then close the bottle tightly and shake it hard again for another minute. It’s worth letting the bottle stand for 10 to 15 minutes afterwards so the flavour can settle and develop fully. When filling your tank, do it slowly through the side or top fill port and try to avoid getting liquid into the airflow holes to prevent leaks or spitback. For the best results, put a few drops of e-liquid straight onto the new coil to prime it, fill the tank, and then leave it to stand upright for another 5 to 10 minutes. This gives the thick VG time to soak properly into the cotton and helps stop those nasty dry hits on the first few puffs.
For the 50/50 10ml shortfills, the process is even simpler because of the balanced ratio – they wick much faster and are less likely to cause issues in pod kits. Shake the bottle well, add your nicotine if needed, and give it another shake. You can usually start vaping straight away, although letting it sit for a few minutes still helps the flavour come through better. Set your mod or pod kit to a sensible wattage – around 40 to 55W for the 70VG 100ml shortfills and lower (15 to 30W) for the 50/50 range, depending on your coil. Take slow, steady direct-to-lung drags with the 100ml liquids to get the full flavour and decent vapour production. With the 50/50 version, normal mouth-to-lung puffs work best. Always top up your tank before it runs completely dry to keep the coil in good condition, especially with sweet fruit flavours, and give your tank a proper clean every few refills. Store any spare bottles upright in a cool, dark place away from sunlight or heat, and once opened, try to use them within a few months for the freshest taste.
Explore the Pukka Juice Range
Wholesale Pukka Juice e-liquid offers a fresh and vibrant selection of e-liquids that stand out for their bold, juicy fruit flavours and clean, refreshing finishes. The main 100ml shortfills are built around strong fruit blends with the occasional icy kick, giving vapers that proper upfront taste many people look for when moving away from heavier bakery or dessert profiles. Popular choices like the Blaze range, Blue Pear Ice, Tropical, Strawberry Watermelon, and various coolers deliver bright, recognisable fruit notes that hit straight away without tasting artificial or overly sweet. With a 70VG/30PG mix, these 100ml bottles produce decent clouds and a smooth inhale that works really well in sub-ohm tanks and bigger mods running around 40 to 60 watts. They give excellent value too – far more puffs per pound than smaller bottles or disposable vape alternatives – which is why so many regular vapers keep coming back to the same flavours month after month.
The range is nicely rounded out by the 50/50 10ml shortfill packs, which are perfect for pod users and mouth-to-lung vapers who prefer a balanced mix with a bit more throat hit and quicker wicking. These smaller bottles cover a good mix of fruits, menthols, and even a few tobacco and candy-style options, making them handy for everyday use in lower-powered kits. Overall, Pukka Juice sits comfortably in any fruit and ice section on your shelf and appeals to customers who want something straightforward, tasty, and reliable rather than complicated dessert mixes. Stock the bestsellers first – especially the Blaze variants and icy fruit flavours – as they tend to move quickly and bring in repeat business. Pair them with other popular UK shortfill brands, and you’ll give customers a smooth step up from disposable vape alternatives into proper 100ml bottles that last longer and offer better value.